About data hk bulan ini
About data hk bulan ini
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This web page is made up of all the most recent data, insights, and trends you will need that may help you understand how people today in Hong Kong use digital units and providers in 2024.
The organization’s often revised audience quantities counsel that Facebook Messenger’s advertisement get to in Hong Kong was similar to 26.0 p.c of the whole populace Initially in the year.
However, as we observed from the Fb part earlier mentioned, adjustments inside the viewers attain figures posted in Meta’s ad arranging tools usually do not automatically correlate with All round improvements in its platforms’ active person bases.
On the other hand, Meta has manufactured significant variations to the way in which its advertising and marketing resources report audience arrive at data around recent months – which includes creating major revisions to its foundation viewers data for Fb – Therefore the figures revealed here might not be directly equivalent with figures printed within our earlier reports.
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The quantity of social websites consumers in Hong Kong Initially of 2024 was reminiscent of 86.two per cent of the full populace, but it’s imperative that you stress that social media marketing users might not symbolize special people today (see our detailed notes on data to master why).
Check with views on envisioned modifications in volume of company/output, variety of individuals engaged and prices for the coming quarter as in contrast with the current quarter.
Having said that, it’s important to worry that these promotion reach figures are certainly not the same as month-to-month active user figures, and there may be meaningful discrepancies amongst the scale of X’s advert audience and its full Lively person foundation.
You’ll also obtain the entire Digital 2024 report for Hong Kong from the “full report” section beneath, but we’ll start out by having a look for the necessary headline figures for Hong Kong this 12 months.
The revised figures together with the existing price tag GDP will likely be produced about two months later on for the initial, second and third reference quarters and to the Spending budget Day for that fourth quarter.
But Inspite of these caveats, Meta’s ad attain data however gives valuable insights into how Fb use is evolving.
The very first unveiled figures are known as "progress estimates". The advance estimates consist of the actual development of In general GDP and its main expenditure parts. When additional data website come to be obtainable, the advance estimates is going to be revised.
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This contrasts Along with the gender data made available while in the advertising tools of platforms like Facebook, which depends on the gender that consumers by themselves enter in their own profile.